/vt/ - Virtual Youtubers

>>42181848
Again.
Cover doesn't give a shit about EN.
It could close down tomorrow and they'd just shrug and go "oh well"
The only ones they really give two tugs about at this point are Gura and Mori. And thats only because of the music deal with Universal and Gura being the most subbed (but far from most profitable)

Cover doesn't make much off EN. It doesn't align with their general business model.
ID gets a pass because they're in the same general area as Japan and they move merch. But even then, they'd happily cut them loose at the drop of a hat.

I understand your only exposure to Cover is EN and streams.
I get it really.
But you need to understand this. It's very important. Streaming is not how Cover makes money. Covers cut of memberships and supas is tiny. It is pocket change.
Covers primary revenue streams are advertising deals, licensing, partnerships with other companies and orgs, appearances on TV shows and so on.
You go to Japan you're going to see the Hololive girls slapped on all sorts of products and advertisements. They have deals to slap their girls on adverts for tourist spots and instant curry. This is where they get their money.
You can watch Okayu trolling a professional comedian on TV while eating a pot noodle with Korone on it while sat in a manga cafe thats got Subaru all over the instructional signs.
This is where Covers cash flow is.
Streaming and Supas is how they dodge paying the girls what they are worth in these deals.