/vt/ - Virtual Youtubers

>>77958052
>officially
Not yet. But it is becoming increasingly difficult for them to justify having a whole separate structure for a branch whose revenue is lower than that of their main branch shill streams and NordVPN sponsorships

>>77955408
>NijiEN did not "sink" retard
>They clearly made profits as per the graphs
Anon, only the most absolute retard would be expecting NijiEN to actually lose money as in their revenue not to cover their cost.
But NijiEN dropped 20% YoY while doubling the cast and showing no signs of recovery.

Here is to put perspective: you know that type of sponsored content that killed Salome growth? That's the "promotions" tab and
>NIJI JP REVENUE FOR PROMOTIONS ALONE IS BIGGER THAN THE WHOLE NIJIEN REVENUE
Salome shilling Google Phone made more money for Nijisanji than the whole EN branch.
If the EN branch doesn't find a recovery plan they're in for mergetown on the double

Here is one amusing data in the report
>Nijisanji makes more money on PROMOTION alone (meaning sponsorships and partnerships which the livers likely get zero cut) in JP than the entire revenue of the EN branch
It didn't use to be like that but it surely became a more steep reality in the past 2 quarters.

I don't have any idea of what HQ is thinking about this but the thought of a merger is definitely in their heads