/vt/ - Virtual Youtubers

This slide is the reason why Cover has been desperate to penetrate a 'new' market.
Subs growth has slowed down to a snails pace the past year. Top holos used to get 80k-100k monthly last year, even Miko had a 2M goal for 2023 back in January where she was getting ~60k a month (she's doing 20k a month now, and 2M is impossible in 2023).
Blue Journey, StarsEN, TikTok expansion, JP FPS/Streamer scene collabs, the oshikatsu guidelines, all points to this. An attempt to expand beyond their current audience demographics so that they can show off better growth numbers on their next financial reports.