/vt/ - Virtual Youtubers

>>76880755
Riku does not understand the Western market. He thinks he can solve the bad will by throwing a couple collabs like this one or the NBA one. He can start by genuinely dogezaing to Doki along with all of the Niji members. You can't force it without organic growth of good will from the niji members.

63K to 100K in 10 days, organic growth.

>>75178704
>>75179042
>>75178937
I have a theory that Seth has been botting his talents to inflate his product and make them more appealing to sponsors. Grimmi and a lot of MSM do in fact get better numbers than Coqui recently but she has an organic audience. Coqui barly is a 4view but is thrashing them in recurring subs. That includes some of their recent talents who joined and had a recent growth spurt like Lucy, Grimmi, etc. Coqui even has more reoccuriong subs than even Numi. Feel free to compare them yourself.
https://streamscharts.com/channels/coqui
https://streamscharts.com/channels/grimmivt
https://streamscharts.com/channels/aicandii
https://streamscharts.com/channels/tobs
https://streamscharts.com/channels/nihmune
https://streamscharts.com/channels/lucypyre

>>74404253
small amounts of botting over a long period of time is virtually undetectable and indistinguishable from organic growth

>>74250687
/v4m/ is exactly the kind of thing you get when you drop 3(+?) gens in a year, while heavily courting the ads/shorts audience and also having basically an entire gen of coombait.

I trust the fatcat is smart enough to prioritize organic growth over cheap subs.

>>73851354
okay, I'll start but it'll be potentially a hefty tl;dr
>>73851465
>>73851353
on the starting note, I think these guys have a bit of a point while >>73851420 are just plain trolls with like, zero actual idea of what they're talking about
Mori music already started taking a bit of a hit around the release of Unalive and joining UM both overshadowed that while giving the initial releases a good attention buff, but it already signaled some things that'd impact her song growth down the line (side from the YT algo changes which were honestly most impactful on Holo music in general)

the reasons were multiple, but going from the most important to least, I'd say it goes
>lack of consistent musical identity
>lack of quality MVs
>lack of live events
>issues with stricter UM rights management reducing promotion venues in internet spaces
>mixed reception on social media
>less interaction with the general EN scene

>lack of consistent musical identity
biggest "issue" though for some it might be a plus - Mori started with weird hybrid of melodic rap and electroswing, sometimes going into rock/jazz inclusions, it was a sound pretty unique to her but generally what people could expect
starting with UnAlive, which was purposefully experimental and had inclusions of stuff like ballads and idol pop or even some EDM-like tracks, she then had a switch to poppy sounds with some more standard hip-hop inclusions, only to experimental it up again with Sinderella (which has more EDM, city pop, more j-rock focused tracks, trap etc.), to Jigoku 6 which was almost completely divorced from her usual sound, to her single releases (Ketatama, Overkill) which are completely different genres altogether while Suisei you get jpop with powerful vocal, with Kobo you get indopop love songs and with Kiara you get mainly kpoppy vibes
it's interesting but also incredibly schizophrenic if you consider all these changes were jammed in around 3 years when it takes some bands in the mainstream actual decades or more to evolve from one sound to another - and it obviously might not play well with people who are still listening to EoaL or RIP 4 years later

>lack of quality MVs
this is mainly UMs fault due to their decision to spread the budget thin on a spam of low quality releases instead of consolidating the budget, but a high quality or at least an eye catching MV is a MUST in current environment and the best video Mori got in a while (that wasn't one of her covers) had been Overkill, which belongs to a non-loopable genre

>lack of live events
probably a shared problem between UM, Mori and Cover - the second sololive that was supposedly already being planned soon after the first one had been dragging its feet since forever to the point Mori isn't even sure anymore if she will get one at all, though her insistence on pushing for an US event is not helping it at all, and Cover might also be raising objections with their gay queue system so girls with outside help don't get an "unfair" advantage

>issues with stricter UM rights management reducing promotion venues in internet spaces
a lot of Holo music gets popularized thanks to natural organic spread through internet media, but if short makers or Twitch streamers are worried their shit will get muted or taken by UM, that venue dies - you don't see 8-bit drummer doing Mori songs anymore, you see way less covers, you don't see them played on random Twitch streams and now they're also dead on TikTok
that's mindshare death

>mixed reception in social media
Mori became a chew toy for a lot of eternally online Twitter kids and she's a "fair" target cause of her "racist" views, so a lot of people who didn't even listen to a single song start with an impression of "Mori bad" - this is fairly apparent whenever audience that is exposed to her unknowingly actually enjoys the output (recent cases with both Future Island and Go Getters)
her recent output being straddled with stinkers kidz bop tier stuff made on UM demand (Holy Shitto, I'm Greedy, Sneaking) doesn't help

>less interaction with the general EN scene
this will be an unpopular take on /#/, but Mori retreating more into JP professional scene as a non-JP artist really isn't helping her much
the fact that she could win Fillian's vtuber award while not even being around and going against Suisei shows that there's still a level of interest and investment in her as a musician from western fans, but where past Mori probably would still fight for that collab song with Charlie or Numi (and while it does not please me to say it, shit like that would probably pop off like wild), today's Mori is fine with working with Jap Artist #5464768 prompting an "oh, cool" at best from the wider EN scene

her music is still doing well, relatively, especially on streaming platforms that don't run into some of these issues natively (you don't have to worry about MV quality on Spotify or Apple Music, for example), but it's definitely kneecapped by all of the above

>>73785260
That's what V4Mirai is supposed to be, except with some differences and missteps that Niji didn't have like 4 members a gen, a gen 1 of two talents before Petalight, Biscotti's graduation, hiring from indie personas directly and having a public Staff-san persona and etc. They have just debuted their 3rd gen Lunalia which is their Obysdia equivalent and opened auditions for Gen 4 which would be their Etheryia equivalent. Time will tell if better management and throwing more money at the problem is the solution. But the main issue is really timing and where the industry is now because I feel like that they were really the biggest factors into Nijisanji EN being able to break in circa 2021. The numbers also are not that optimistic, everyone in V4Mirai has less than 50k subs, and 3rd gen is already mogging 1st and 2nd gen because of promotion aka paying even other Vtubers to watch the debuts. If they can break even with merch and etc. at this point in time, I would be surprised. But I will give Brave Group credit for doing expansion at a time when everyone else other than Hololive is pulling back or depending on organic growth. Who knows if that will get them to a point where they can take #2 but right now, they aren't even close to smaller corpos like Phase and Kawaii in terms of either older gen placements. They are however growing faster with 3rd gen than anyone else now so I guess we'll see.

>>73776062
>>73776130
Her growth hasn't felt organic, she has 30k followers, and her content is niche as fuck.
The numbers don't add up

The stock prices are meaningless to the real health and working of a company.

You can inflate the stock price of your company using various methods to a peace investors or create a false sense of growth in the public aye as a PR campaign, but that doesn't help long term.

When you see a stock option with big peaks and valleys over only 2 years, that usually means that it's a volatile option used to speculate or that is an artificial pump in price.

When you see a stock option whit moderate growth without massive peaks or valleys in their price it means that is a long term investor option with organic growth and little to none speculation market.

>>72561176
She forgot the organic growth part.

>>72354319
Eh, more like clarifying. Either way I'm happy that she seems to have more than enough income now to fund her projects, and with the dramafags gone, she can focus on lasting, organic growth. .

if Pochi was already planning to graduate soon, then she shouldn't have pulled a second donothon as Pochi in the first place.
she could've done one as an indie after she's properly graduated, but no, she had to capitalize on the corpo presence, redebut hype and advertisements. then spam the mental health breaks until the last minute reveal that she's graduating? what a great emotional support dog!
her whole "don't get me wrong notStarbucks allows these mental health breaks" gave off so much entitled woman vibes.
all the "talent first" benefits are ultimately for mutual organic growth, not for the talents to abuse it to get away doing minimal work and leaving customers dumbfound.

>>71945371
I’m not defending it, it’s a fucking absurd ask. What I mean was that they are almost certainly actually spending that much on ads because every talent has 95% of their subs purchased by the company running ads. They do not get organic growth whatsoever. Now every talent is multi streaming normal streams and shorts streams simultaneously to try and get more subs without the Mr. Kim buying more kek. Yet at their highest they sit at 120 CCV while many of them get stuck in the 30-50ccv range despite having 20k+ subs in less than 1-3 months.

>>71750564
>it is not as "lightning in the bottle" like nijifag think it is
It kind of was, though. She blew up a lot outside of Niji - that is undeniable. Her clips were getting hundreds of thousands of views at the time, people were making videos about her, people were talking about her unique kayfabe in all spheres.
I'm not going to pretend it's impossible there was botting going on, but you've gotta be trying really hard to hate on Niji if you're suggesting that she didn't have huge organic growth as well.
It'd be like suggesting that Doki's views and subs were all bots because she isn't as popular a month later.

>>71737420
>constant growth is good, constant explosive growth is disruptive.
You sum it up pretty well with this anon. The thing that eventually lead to niji's downfall was the unnatural growth brought by the unexpected success from Luxiem. Phase has had a pretty consistent and organic growth throughout it's history, and it feels like they are at the same place where NijiEN was before the males debuted, which is a really good place to be for both the company and fans. As long as fishman and his team don't fuck up they can keep riding the current wave of success into much bigger and better things.

>>71729358
Organic growth baby

Is this what they call 'organic growth'?

Nothing to see here, folks.

>>71560255
Because she's experienced barely any organic growth. There are exceptions, but VNU members are for the most part as big as the ads campaigns that staff funds. And Gen 5 has had the most pre-debut exposure.

Q&A: Business Progress and Outlook for the Fourth Quarter
Tsuri acknowledges variances across categories and emphasizes strategies contributing to strong fourth-quarter performance, particularly in commerce and event-related activities.

Q&A: Medium-Term Growth Expectations
Tazumi discusses the company's aim for sustained growth and plans to disclose detailed strategies in the upcoming fiscal period's financial results.

Q&A: "Nijisanji Fest" Profitability and Commerce Sales
Tsuri confirms that "Nijisanji Fest" was profitable when considering related commerce sales, despite a loss when only ticket revenue is considered. He also addresses comparisons of domestic commerce sales with previous periods.

Q&A: Impact of Selen Tatsuki's Contract Termination
Tsuri acknowledges the impact of Selen Tatsuki's contract termination on content delivery and schedules. He emphasizes efforts to rebuild trust with fans through engaging content and initiatives.

Q&A: Overseas Expansion Efforts
Tazumi highlights the continuation of content and business expansion efforts, including recruitment in North America and Asia, to strengthen the company's global presence.

Q&A: Growth Rate and Current Phase
Tsuri refrains from specifying growth rates but discusses the company's high-cycle investment and return process, focusing on delivering content to fans and generating revenue.

Q&A: Consideration of M&A
Tazumi clarifies that M&A has always been considered, with plans to disclose the company's direction and approach to M&A and new business ventures in the full-year financial results.

Q&A: Addressing Challenges and Maintaining Growth Expectations
Tazumi outlines measures to address internal challenges and maintain the company's growth trajectory, emphasizing organic growth strategies and planned disclosures.

Q&A: "Nijisanji" Viewing Numbers and Growth Potential
Tazumi reports steady growth in viewing numbers and hours for "Nijisanji," despite environmental changes, and remains optimistic about future growth and momentum.

Q&A: Accounting for "Nijisanji Fest" Post-Sale Merchandise
Tsuri confirms that "Nijisanji Fest" post-sale merchandise was accounted for in the third quarter, addressing queries about the event's financial impact.

>釣井:「課題の解決に向け、人材の手当など御社内で足りないリソースにはどのようなスピード感で取り組む予定でしょうか? また、成長企業として評価されるために、競合であるカバー社が示すような海外での成長やメタバースへの投資など、成長期待を維持するための取り組みを教えてください」というご質問です。
With regards to issue resolution, how quickly do you plan to address the insufficient resources within the company, for example when it comes to employee allowances? Also, in order to be assessed as a growing company, please tell us what are the steps that have been taken to sustain growth prospects such as those taken by the rival company Cover Corp in investing in overseas growth and the metaverse.

>田角:足元で課題がいろいろある中で、「NIJISANJI EN」を中心に、第3四半期で採用やコンテンツ制作、マネジメントの体制についてしっかりと取り組み、着実に準備を進めています。また、先のスケジュールについても、結果や反応を見ながら引き続き迅速な対応をしていきます。成長企業としての評価については、オーガニックの成長戦略や、資金をどのようにアレンジしていくのかも含め、今まさに開示できるかたちで取りまとめている状況です。今期の決算のタイミングで、中長期的な部分に関してご説明できればと思っています。
While we face many issues at present, we plan to make NIJISANJI EN the center of our efforts and properly prepare to focus on recruitment, content production and structuring of management in the third quarter. With regards to the prior schedule, we will also continue to respond promptly to it while monitoring the results and reactions. About our assessment as a growing company, we are in the midst of compiling information regarding our organic growth strategy and how funding will be arranged in a presentable form. We would like to explain the medium-to-long term aspects when we release our financial results for this fiscal year.

https://finance.logmi.jp/articles/379242
https://finance.logmi.jp/articles/379242
https://finance.logmi.jp/articles/379242

>>71408443
>we are in the midst of compiling information regarding our organic growth strategy
This will never cease to be funny

>>71408443 (Me)
>organic growth
Good ol' Riku still refuses to forcefully acquire fans

>>71408239
>釣井:「課題の解決に向け、人材の手当など御社内で足りないリソースにはどのようなスピード感で取り組む予定でしょうか? また、成長企業として評価されるために、競合であるカバー社が示すような海外での成長やメタバースへの投資など、成長期待を維持するための取り組みを教えてください」というご質問です。
With regards to issue resolution, how quickly do you plan to address the insufficient resources within the company, for example when it comes to employee allowances? Also, in order to be assessed as a growing company, please tell us what are the steps that have been taken to sustain growth prospects such as those taken by the rival company Cover Corp in investing in overseas growth and the metaverse.

>田角:足元で課題がいろいろある中で、「NIJISANJI EN」を中心に、第3四半期で採用やコンテンツ制作、マネジメントの体制についてしっかりと取り組み、着実に準備を進めています。また、先のスケジュールについても、結果や反応を見ながら引き続き迅速な対応をしていきます。成長企業としての評価については、オーガニックの成長戦略や、資金をどのようにアレンジしていくのかも含め、今まさに開示できるかたちで取りまとめている状況です。今期の決算のタイミングで、中長期的な部分に関してご説明できればと思っています。
While we face many issues at present, we plan to make NIJISANJI EN the center of our efforts and properly prepare to focus on recruitment, content production and structuring of management in the third quarter. With regards to the prior schedule, we will also continue to respond promptly to it while monitoring the results and reactions. About our assessment as a growing company, we are in the midst of compiling information regarding our organic growth strategy and how funding will be arranged in a presentable form. We would like to explain the medium-to-long term aspects when we release our financial results for this fiscal year.

>be /asp/ie for almost a year
>10ccv
>be /wasp/ie not even for a month
>30ccv
Numbers don't lie.

Lemme reiterate what's been said over and over since pre-/vt/

Organic corn fed viewers = growth
Onions infused male vtubers = no growth