CITY BOY: japanese normcore Thread. Anyone interested in a rundown of minimalistic japanese brands?

[Anonymous No.14794447]

would anyone be interested in a sticky / rundown of Japanese normcore brands?

i used to live in tokyo for 3 years and i was somewhat involved in the fashion (in terms of having a lot of friends working in that industry)

im no expert, but i feel like i have a decent grasp of the different brands that constitute the classic Japanese normcore/minimalist/popeye's city boy type look

here are some pics for inspo and reference as to the style im talking about

[Anonymous No.14794448]

[Anonymous No.14794451]

[Anonymous No.14794452]

[Anonymous No.14794455]

[Anonymous No.14794456]

[Anonymous No.14794458]

[Anonymous No.14794463]

[Anonymous No.14794465]

[Anonymous No.14794467]

[Anonymous No.14794469]

[Anonymous No.14794471]

[Anonymous No.14794482]

[Anonymous No.14794483]

[Anonymous No.14794485]

I wouldn't mind, I enjoy trawling through yahoo.jp auctions but don't really know what to look for besides obvious brands like kapital etc.

[Anonymous No.14794524]

>>14794447
yes please post more

[Anonymous No.14794531]

Going through many editions of Popeye's Magazine the city boy is a well mixed blend of Americana. Often pulling from sports (particularity baseball and sweats), prep, and casual wear.
>>14794485
So when looking for brands, no need to look for Japanese brands, because these models are more than likely wearing western brands.

[Anonymous No.14794535]

[Anonymous No.14794536]

[Anonymous No.14794537]

pt.1

AURALEE (auralee dot jp)
>one of my favourites
>known for their basics like baggy sweaters and baggy jeans
>good for a more refined streetwear / preppy-ish type look
>sorta comparable to acne or our legacy
>their getting more famous recently with retailers like TRESBIEN selling their clothes
>super expensive retail prices, but many steals on yahoo auctions

COMOLI (comoli dot jp)
>oversized but tailored silhouettes
>basically a more preppy version of AURALEE
>completely unknown in the west but readily available in Japan
>very good for a scandinavian-minimalist look but with a more relaxed fit
>their button ups are my favourite ones i own
>great variety of casual blazers
>super easy to find affordable pieces on yahoo

URU (tumblr dot uru-tokyo dot com)
>very comparable to both AURALEE and COMOLI
>A quintessential city boy look
>Their overcoats/macs are crazy nice
>insanely expensive, but lurk on yahoo for better prices

my beautiful landlet (ovie dot shop-pro dot jp)
>more traditionally inspired
>reminds me mostly of loungewear
>super oversized and exaggerated silhouettes
>pairs well with Yohji-type looks

Universal Products / EVCON / Living Concepts (the 1LDK trio) 1ldkshop dot com
>all 3 are house brands of 1LDK a famous select shop in Tokyo who are kinda like the JJJJound of Japan
>more sportswear inspired
>nice shoulder/roadman bags
>Living concepts is discontinued (now called EVCON), but you can still find pieces on yahoo
>good variety of colours, colour-blocking, and unbranded staple pieces
>basically a more expensive and nuanced MUJI

[Anonymous No.14794541]

>>14794537
pt. 2

UNUSED (unused dot jp)
>probably my favourite
>imo UNUSED combines all the nice things about the other brands like silhouettes, materials, colours, and patterns
>their knit sweaters are incredible, I only own 1 but its by far the comfiest one i own
>good for all sorts of looks, but works nicely with grungier looks or even dark academia type thing
>they’re getting some attraction in the west recently, farfetch carries them
>retarded expensive so you’ll be better off buying it from yahoo

DIGAWEL (digawel dot com)
>very streetwear inspired, kinda whack sometimes but cool
>lots of loud colours and colour-blocking, but also more toned-down pieces
>you can find ez on yahoo

baloriginal (baloriginal dot com)
>most streetwear-type brand on this list
>lots coloured graphic tees and sweaters
>cool sportswear inspired outerwear
>not famous outside of japan and kinda hyped so pieces might be hard to come by on yahoo

SUNSEA (sunsea34 dot com)
>very chic and sometimes colourful brand that uses lots of interesting fabrics/patterns
>def one of the more experimental brands in this list simply in terms of the variety of different styles of clothing they release / the type of looks you could wear them with
>would prolly work for a kind of 70s inspired looks
>not crazy expensive like some of the other brands, and yahoo usually has a good selection of pieces for cheap

NANAMICA (nanamica dot com)
>probably the most famous brand on this list, i shouldn’t have to mention too much else about them
>outdoor and workwear inspired

TNF PURPLE LABEL
>only sold at nanamica stores
>high price but great selection of tailored outerwear
>bags are super underrated
>amazing patterns and fabrics
>easy to find but super hyped so even yahoo auctions or Rakuten are expensive usually

[Anonymous No.14794542]

[Anonymous No.14794543]

>>14794541
>>14794524
that's it for now

>>14794531
not always, if you look at any popeye from the past few years, a lot of the bands ive listed are being showcased, there seems to be less of an emphasis on western brands (its still there ofc)

[Anonymous No.14794545]

[Anonymous No.14794550]

>>14794543
Awesome list, I haven't gone through more of the modern Popeye, I've been walking through the ones uploaded by scan-kun. But it seems to me when there is a label presented on a model or showcased its usually a western brand. at least these are the ones I recognize, there was probably a bunch of Japanese brands that went under my radar because I might not know of them, or its a unbranded piece

[Anonymous No.14794554]

>>14794541
too lazy to do more write ups, maybe later, but here are other brands worth checking out on yahoo auctions

>Kaptain Sunshine
>MHL (margaret howell's basics line that is super available in japan and retarded cheap on yahoo)
>KOLOR
>ROTOL
>ENNOY
>graphpaper
>sillage (not japanese but the guy lives there and has all his clothes made there)
>CIOTA
>ITTY BITTY
>is-ness

[Anonymous No.14794555]

>>14794541
>UNUSED
any resellers outside japan?

[Anonymous No.14794585]

>>14794554
>MHL
>super cheap

can I get this from UK? because the prices are definitely not cheap here

[Anonymous No.14794595]

>>14794585
yes its incredibly cheap on yahoo auctions because MHL stores have probably over 20 locations in japan alone, commonly found in big department stores, and it's cheaper there than europe. Most of their clothes (at least those sold in japan) are made in japan too.

ive found margaret howell mainline or MH pieces that retailed for 300-500€ in europe for 100-200€
(or cheaper) on yahoo auctions

pro tip, when u search on yahoo use the japanese alphabet for searching (you find more items this way cause not all sellers list them under the english names)

for MHL/margaret howell you can use this:
マーガレットハウエル

[Anonymous No.14794596]

>>14794463
Does anyone have scans of this?

[Anonymous No.14794611]

Good thread. Thx anon!

[Anonymous No.14794613]

>>14794595
How expensive is it to get things shipped from auctions to the west? Do sellers usually ship international themselves or they want their buyers to use a proxy like tenso.

[Anonymous No.14794623]

What brands make some great outerwear that has more of a relaxed silhouette?

[Anonymous No.14794625]

>>14794613
yes so the way it works is that you can go on japanese yahoo auctions, search for the stuff, and then on the top of the browser you'll se a tag for BUYEE which is essentially the distribution link b/w yahoo and the rest of the world.

the original seller will send the clothing to BUYEE distro center where they ship it out to you.

I find shipping is average. Last time I order a woolen jacket I paid 30e for shipping plus additional 40e in import fees cause the country where i currently live are assholes about that stuff. But even with these added costs totaling the amount to maybe 250e it was a cheaper price for the jacket that I wouldve paid retail (or bought from store in europe). Shipping also was pretty fast, about 1 week. Sometimes I haven't got import fees tho so it depends entirely on the size/weight of the package and how it is labeled by the ppl at buyee.

[Anonymous No.14794639]

>>14794625
Doesn't sound bad at all, thanks

[Anonymous No.14794844]

>>14794537
>>14794541
>>14794554
Thanks I'll be sure to lurk thru these.

[Anonymous No.14794992]

>>14794447
more brands like bukht, 45r, kuon, niuhans?

[Anonymous No.14795004]

>>14794992
based, you know whats up

totally forgot about those brands, bukht especially since i have a few pieces from them

[Anonymous No.14795083]

>>14795004
the offers in my sphere are filmelange, naissance, cinoh, evan kinori (but that’s American shit), kaptain sunshine, yaeca, phigvel

what am I missing? always looking for new stuff. Oh also remi relief but that’s a lil more surfer coastal core then city boy

[Anonymous No.14795103]

>>14795083
bruh all those are great brands, not aware of cinoh or filmelange but I love naissance and kaptain sunshine

few other ones i can think of from the top of my head are Teatora, 700fill, crepescule, and Yoke

[Anonymous No.14795127]

>>14795103
haven't heard of a few of those, thank you. wish there was more discussion about this sort of thing on effay, so little information in english on the net about it

[Anonymous No.14795220]

>>14794451
>Dress shoes with white socks
when will this meme end

[Anonymous No.14795231]

>>14795103
loving this crepuscule stuff

[Anonymous No.14795235]

>>14794447
did you post this on reddit too?

[Anonymous No.14795245]

>>14794554
youre missing a few other good ones:
nonnative
sandinista
ystrdy's tmrrw
n. hollywood
blue blue japan
phigvel
graphpaper
descendant

[Anonymous No.14795464]

>>14794447
OP, did some Redditor fag here steal this?

https://www.reddit.com/r/malefashionadvice/comments/dxacgc/city_boy_a_comprehensive_guide_to_the_japanese/

[Anonymous No.14796347]

>>14794447

hm I have this site for tracking new releases from western high tier brands - driporskip.app

but I haven't added any eastern / japanese brands to it yet, surprising since I like minimalism

what are some brands you think would be a good fit on here? what are some top luxury / minimalist japanese brands?

[Anonymous No.14796701]

>>14796347
not op but auralee, uru, teatora, kaptain sunshine, margaret howell (MHL), comoli, unused, and niuhans are more high end than the others

[Anonymous No.14796705]

>>14795220
Considering the practice is far older than you, probably never.

[Anonymous No.14797000]

>>14795235
besides the le reddit meme it doesnt really matter to me.
the guy did a pretty good job on describing the style and naming brands, not sure if he's a nip tho so hard to believe whats said is 100% accurate but some of these brands are something i would buy and i only knew few of the brands he listed

[Anonymous No.14797081]

>>14795464
lol you use reddit enough to have seen that. ergo you are the reddit faggot and you need to go back

[Anonymous No.14797146]

>>14795220
whats wrong with it?

[Anonymous No.14797149]

https://drive.google.com/folderview?id=0B0jc0NJQ4qefcXdpS3hoNjlySjg

[Anonymous No.14797162]

>>14797149
>https://drive.google.com/folderview?id=0B0jc0NJQ4qefcXdpS3hoNjlySjg

amazing thank u

[Anonymous No.14797947]

what a fantastic thread,bumping for more info

[Anonymous No.14797960]

Mag kun here I'll be doing a meta thread on Christmas, just like I did last year, as long as I'm not stuck at work

[Anonymous No.14797974]

>>14794844
check out blue button shop. it's Canadian but carries a bunch of similar stuff not listed above (and some that are). even if you don't buy from them, it's a good place to get some ideas. also muji is a legit option, they have quite a few nice basics for fairly cheap

[Anonymous No.14797978]

>>14797960
<3

[Anonymous No.14798195]

"City Boy" just takes inspiration from the four uniforms: American casual (1945-1968), military, sport, and workwear. Coinciding with the so called "golden years" of American ideals.

Thus, no need to look into the Orient as someone else has pointed out.

The Japanese have simply modernized these uniforms from their admiration of American ideals from this era.

It is noteworthy that the Japanese have a good eye for quality and have also looked into Europe (England, France, and Spain) for other sources of inspiration.

[Anonymous No.14798355]

>>14795464
lol, they just took everything here

[Anonymous No.14798368]

>>14798355
I'm pretty sure it's the same guy

[Anonymous No.14798404]

>>14797960
Love you mag-kun

[Anonymous No.14798440]

>>14798195
Source(s)?
Not being a dick, I want to read more on how Japanese fashion has become what it is today

[Anonymous No.14798485]

>>14798440
Unironically check out Ametora and Take Ivy

[Anonymous No.14798490]

>>14796701
this will be useful

thank you brother

[Anonymous No.14798523]

>>14798195
>It is noteworthy that the Japanese have a good eye for quality and have also looked into Europe (England, France, and Spain) for other sources of inspiration.
For what it's worth, the Nips are really good at taking things others made and putting interesting, quality spins on them to a point where it eventually seems like their own.

[Anonymous No.14798628]

>>14798440
Current Japanese "fashion" is pretty shit. Hasn't changed much or really anything new in years and everyone just kinda dresses the same depending on which "group" they're in. It's like US High-school robot group-thinking cliques but just more expensive.

[Anonymous No.14799246]

bump

[Anonymous No.14799662]

[Anonymous No.14800121]

>>14799662
Can someone tell me the proper name of the turtleneck undershirt please? I need it so bad

[Anonymous No.14800210]

>>14800121
its called turtleneck u dummy

uniqlo/weekday/asos/cos have things exactly like that one

[Anonymous No.14800412]

>>14799662
What do you do to your hair to get it like that? What kind of product would make it look that light weight

[Anonymous No.14800433]

>>14800121
uniqlo heattech looks identical to that

[Anonymous No.14801741]

>>14798440
Excuse the delay in response time,
Most of that is found here:
watch?v=jzetNCyyqcs

also, 'Take Ivy' was a big influence on the Japanese.

[Anonymous No.14802106]

>>14794448
w2c that jacket/turtleneck and vest?

[Anonymous No.14802174]

>>14802106
everything is auralee

[Anonymous No.14802312]

>>14794625
i dont see the tag BUYEE on my browser,help

[Anonymous No.14802454]

>>14794456
this pic is goals to me,.

w2c a pullover windbreaker like that?

[Anonymous No.14802463]

i live in tokyo. how should i take advantage of this?

[Anonymous No.14802466]

>>14798440
read Ametora. search on amazon. it's a book about japanese fashion written by a guy who went to harvard and wrote his thesis about bape

[Anonymous No.14803154]

>>14802312
zenmarket

[Anonymous No.14803157]

>>14802463
koenji, shimokita, nakameguro, and yutenji
ajd omotesando + harajuku ofc

those are the only places you need to shop at (besides 1ldk)

[Anonymous No.14803749]

>>14800121
dicky