/fa/ - Fashion

>>18126873
Tell that to Saint Laurent

>>18126909
?

>>18126873
Literally looks like some fucking 2011 “SWAG” garbage smfh

>>18126873
no one wears hugo boss
dead brand

They should go hard on the SS/Nazi association for this to work. Edgy heritage sells in that age bracket, look at Stone Island and Fred Perry.

>>18126917
Rebranding =/= killing a brand, the rebrand from YSL to SLP is generally regarded as a great move that catalyzed the shift from YSL feeling archaic to SLP feeling renewed and edgy, next time use critical thinking skills

>>18126873
>tfw overpaid ceo and italian fashion mogul offers to pay you even more money to crash the brand with no survivors so he can buy it for a song and pump it as the next big thing.

>>18126873
They have always used BOSS as a logo.
"Hugo" is a different line.

>>18126926
also this
Hugo Boss is like Emporio Armani, it's stuck in the middle class menswear category and this category has shrunked.
Younger generations either buy fast fashion, hype brands or straight up luxury brands.

>>18126873
Yeah they took this shit in such a shitty nigger tier display of wealth direction that i got a sweatshirt with that garish looking BOSS on the front as a gift and i just told the person to return it

>>18126873
the new logo looks like the nivea logo lmao

>>18126873
Right wingers are a shrinking demographic, it's lunatic to market they brand to you.
Probably go in a forest and live like Varg.

why would anyone care about hugo boss?

>>18126989
>SLP
never heard of them mate

>>18126873
>>18127006
so you do realize fashion companies just use AI generated imagery so they don't have to hire models right? the woke inclusion bullshit literally is just pixels on a screen and helps literally zero percent of those people
btw hugo boss is just a boring boomer legacy house

>>18127022
>why would anyone care about hugo boss?

>>18127041
so that's an obvious shop with the historical battleground but the original pic on the right is an AI generated image, that's not an actual model see
>>18127038
what's your point tho? nobody under the age of 40 has even heard of hugo boss

>>18127043
When will poltards ever learn.
>Deutsche Bahn
Multicultural company
>Mercedes
Popular with migrants
>Lufthansa
Multicultural company
>Hugo Boss
Promote bases browns

>>18127006
>Right wingers are a shrinking demographic
Not in Europe

>>18127046
so the point is dude that nobody cares about Hugo "Boomer" Boss washed up fashion house and they literally use AI generated models
thanks for proving my point

>>18127049
Still are low

>>18127054
10% of the population younger than 40 is enough

>>18126960
Like BOY, icon of the 2010s?

yeah, yeah i know what an imperial eagle is inb4

>>18126873
Very sad. I used to love Hugo Boss in the early 2000s. I have a briefcase from them that is awesome, though. They still do some stuff pretty good

>>18126960
There's literally nothing edgy about Nazism nowadays. It's literally the mainstream ideology of the west. Fascism and national socialism have failed every single time they have ever been tried and the younger generations are aware of that

>>18126989
don’t know slp kek

>>18126995
Fucktard, yes, theyve always emphasized BOSS and HUGO but it was still always Hugo Boss, the new logo is shite and the clothing designs are even more atrocious than their new logo design

>>18126997
Top fucking kek

>>18127167
weak b8 won't r8

>>18127006
uh, anon….

>>18127176
Wow 3 whole comments, way to prove your point anon.

>>18126873
The problem with BOSS is that it is always on sale, kills any cool factor it has.

>>18126960
That would be a great move actually, change your logo back, start coming up with nazi tier golden age designs, hire some right wingers to wear your shit, boom, new hottest clothing brand in the world

>>18127183
it’s…. not, i suggest you watch any WW2 vid on youtube and read the comments then come back here

r8 the drip

>>18127191
>>18127176
>>18127054
>>18127006
they are seen as a shrinking market for what publicly traded and large companies want to market to. they still exist, but overall you don't need to market directly to them because only a small % either: already buys your stuff and/or will actually stop buying the stuff because of racist reasons. those demographics have a very very small crossover.
successful racists generally don't care about bs marketing, that's left for the unwashed masses to hem and haw about

>>18127191
spotted the YUDEN

>>18127171
>Fucktard, yes, theyve always emphasized BOSS and HUGO but it was still always Hugo Boss
No, Hugo is a DIFFERENT FUCKING LINE, you two digit IQ motherfucker. I bet your dad fucked your mom in the ass when she was pregnant, he poked your head too many times.

>>18127195
this
even if 75% of white people decided to start goose stepping tomorrow its unlikely any of these brands will ever cater to you longer than it takes to grift you with dick pills or water filters. (((corporate))) overlords only care about infinite growth forever. which means "emerging" markets. which means places like china and india. sure even if there is quite a few racist white guys now, and i believe you -- i live in one of the furthest left cities in america and 30-50% of white guys are hoarding guns waiting to kill all the niggers. but there's a LOT more bobes and vagenes out there than you. and besides don't you have taxes to pay goy?

>>18127221
? this changes nothing

>>18127167
so true bestie

>>18127167
true. death to AmeriKKKa

>>18126873
From HugoBoss to UggoBoss

>>18127221
Look under the word BOSS in that image, retardo.

>>18126873
Negrification

>>18126873
For who was this brand still alive?

>>18126960
You're right about the association, but it's a stupid myth that they had anything to do with design. They just filled orders sent to them like every other clothing manufacturer in Germany. The SS uniforms were designed by, get this, the SS.

>>18127474
This. Hugo's company was just one of many clothing factories cranking out stuff based on official design specs provided by the customer (in this case, a government agency).

/pol/ thread is filled /pol/ tards, shocker

>>18127489
I own three copies of Mein Kampf.
The
>muh hugo boss
shit was pretty tiring to me, to be honest. And when I have looked I haven't seen them make anything I liked much. Lots of kinda plain stuff.

>>18127489
what?

>>18127693
but dude… its… it’s COOL

>>18126996
where I live the only ones who wear Emporio Armani are shitskins and it taints the brand by association
>>18127167
>There's literally nothing edgy about Nazism nowadays. It's literally the mainstream ideology of the west.
things libtards say that would be awesome if they were true

>>18127195
It's irrelevant in this case.
I'm racist as fuck, I also don't give a shit that the model is a nigger because that's really unimportant. What is important is I'm not fucking buying a hoodie that looks like some early 2010s swagfag outfit.
I still have some amazing stiff collar OCBDs and wool pants from Hugo Boss, that's what I want from the brand not "uncompromising streetwear"

>>18127041
>>18127046
You totally showed those chuddies.

>>18127022
The designed the entire wardrobe of the cast of Miami Vice for every season, among other things a few decades earlier that were also great.

>>18126873
I actually just picked up pic related. Cotton/linen blend thats super breathable. I also have some linen slub t-shirts that are great for summer. Glad to see they have turned away from the flashy aesthetic and having "BOSS" appliqués everywhere.

Also good to see that they have moved some manufacturing to Portugal. Wish more stuff other than made to measure suits were made in Germany tho

>>18126873
From stitching costumes for brave soldiers saving the world to embracing degenerates and helping dooming it.

>>18126873

What is there to kill?

Boss Hugo boss
And
Hugo by hugo boss

Both are worthless as brands

Might as well take the cheaper of the 2 and rebrand it to target the kids

>>18127193
Stud/10