/fa/ - Fashion

>>15653355
It was just a journo-coined phrase to describe the wobbly surfaces. If you imagine a cartoon depiction of a flame and then extrude it, you'd get these kinds of wavering convex/concave surfaces.

I've heard that internally the team was thinking about this mode of styling as a way to project the idea of dynamism onto the vehicle, so that it should look like it is in motion even when it is stationary.

I think the idea of dynamism is why it has stuck, every car that wants to look fast has adopted the idea - you see it on all modern Ferraris and Alfas, and the entire modern Korean auto industry was built on the success of this styling. Modern Lexus has embraced it especially hard too, but some of the Japanese brands a little less so - Mazda didn't start doing this until about 3 years ago for instance. The only notable exception I can think of is the genuinely different Italian ideas on blocky sloped surfaces you see still alive in modern lamborghini styling, with their origins in Bertone and Pininfarina designs.