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/ck/ - Food & Cooking


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13670989 No.13670989 [Reply] [Original]

Cheers to that!

The cost of wine is set to plummet to its lowest price in five years, allowing drinkers to consume more red, white or rosé than they can usually afford.

According to CNN, the trend is partly due to an excess of California grapes — and partly to millennials preferring spirits and ready-to-drink cocktails such as White Claw.

As a result, Rob McMillan, founder of Silicon Valley Bank’s Wine Division and author of the annual State of the Wine Industry report, predicts American wine enthusiasts will enjoy the “best wine retail values in 20 years.”

He says the cheaper prices may last up to three years.

Golden State grapes are now in bountiful supply because thousands of acres of new vines were planted in Northern California in 2016, and vineyard owners in Napa, Calif., and other premium wine-producing regions are using more efficient harvesting methods.

Unsurprisingly, many industry insiders are not happy about the surplus.

Jeff Bitter, president of Allied Grape Growers, said that spare grapes often filter down to the secondary market where they end up in brandy or grape-juice concentrate. But that doesn’t usually turn a healthy profit for producers.

“The main cause of oversupply today is the culmination of a few years of slowing wine shipment growth, with an ample 2018 wine grape crop as an exclamation point,” he says.

https://nypost.com/2020/02/17/thank-you-millennials-for-making-wine-cheaper/

>> No.13670990

Bitter adds that the current slowdown has caught growers by surprise. It takes up to five years to bring wine to market from the initial planning stages of planting a vineyard.

“It makes hitting demand very complicated,” he says. “In this case, we overshot demand. Until 2015, wine shipments had grown, almost predicatively, for two decades.”

Meanwhile, millennials are apparently shunning wine in droves because they prefer liquor and premixed cocktails.

“The industry should rightly be concerned,” McMillan told CNN. “We aren’t engaging with the millennial consumer, and boomers who have driven wine sales for the last 30 years won’t live forever.”

McMillan writes in his report: “Today, the wine supply chain is stuffed.

“This oversupply, coupled with eroding consumer demand, can only lead to discounting of finished wine, bulk wine and grapes. US wine consumers will discover unprecedented retail value in 2020 and should buy up.”

>> No.13670997 [DELETED] 

“I like to shove marbles up my butt then fart them out at my cat,” McMillan said.

>> No.13671017

based article pasting poster

>> No.13671029

>>13670989
the only wine i ever drink is wine i steal from people's collections at house parties. even the expensive ones usually aren't worth their price. wine is a fucking rip off and winefags are pathetic posers who would shell out 100 euros for a bottle of antifreeze if it was namedropped by their favorite wineblogger.

>> No.13671038
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13671038

>>13670989

>> No.13671048

>>13670989
Wine, more like whine lol

>> No.13671080

>>13670989
Only problem is that all the wines that are worth drinking probably aren't falling in price due to this.

>> No.13671117

>>13671029
Western civilisation was built on wine and bread. Even the jew christfags knew that.

>> No.13671122

>>13670997
real kek

>> No.13672168

bump from page 8

>> No.13672181
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13672181

Carlo is 9.99 a gallon where I live I dont think it can get much cheaper than that the bottle alone probably costs 5$

>> No.13672210
File: 356 KB, 2125x3731, Dr Ass Marbles.png [View same] [iqdb] [saucenao] [google]
13672210

>>13670997

>> No.13672366

>>13670989
This would be great if it was actually a glut of high quailty wine, but it's just going to be a glut of mega purple oak bombs aimed at cat ladies and "just wanna grill" boomer men with flyover tier taste

C*lifornia ''''wine'''' grapes should just be converted to biofuels, the best wine growing regions are to the north

>> No.13673196

>>13672366
If by "North" you mean back in Europe. North America does wine like North Korea does free speech

>> No.13673234

>>13673196
judgement of paris

>> No.13673402

>>13673196
Oh please, the French have been drowning the market in an excess of wine that no one wants for decades then demanding their government intervene to force higher prices. French winegrowers will literally send armed thugs to assault anyone attempting to bring quality wine into France and destroy their product so people will be forced to buy their shit-tier Bordeaux.

>> No.13673439
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13673439

>mfw live in a wine region and no one ever mentions us because we make shit like fruit loop wine and habanero wine while being the drunkest area of the country.

>> No.13673442

>>13672181
where? In NY it's $13-14

>> No.13673467

>>13673234
what does that have to do with this

>> No.13673517

>>13671029
You write like a petulant little faggot and nobody invites you to house parties

>> No.13673523

>>13672366
>his assburgers is so severe that he feels obligated to issue his retarded Pinot Noirlet pussy shit edicts on the single most subjective culinary field on Earth

>> No.13673532

>>13670989
wine sucks so

>> No.13673550
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13673550

>>13673532
t.

>> No.13673903

>>13673439
I'm curious, where?

>> No.13673906

>>13673402
While I agree with you, I was in South West France last week and some of the wine from there and Languedoc-Roussillon was great. Criminally underrated.

>> No.13674164

>>13673517
>t. assblasted nerd that had his collection robbed before

>> No.13674197

>>13673196
"europe" is a big place but I agree that in general they do wine better than the US. the good American wine comes from oregon and the finger lakes
>>13673523
>I'm clueless about wine so therefore everyone else is too, but I'm gonna screech about muh judgment of paris anyway and nobody can stop me!
>>13673903
Sounds like arkansas wine, they make a lot of weird stuff that doesn't get sold outside the area, a lot of it is informal/black market