/ck/ - Food & Cooking

>>6604641

This. It's why you have people who are huge fans of Chipotle and legitimately believe that it's not fast food or that they butcher the cow in the kitchen. There are people who actually think it's the healthiest fucking thing for you.

Panera has the same "problem" (of course they don't consider blind loyalty a problem, it's good for business).

I don't understand what Papa Johns gets out of this though. OP's question wasn't answered because nobody has an answer to it. It's easy to see why Chipotle's marketing dupes people, but it's hard to find a single person who will read what's on the box of a Papa Johns pizza and boast about it like they do with Chipotle.

I think it's there just to be there.