/ck/ - Food & Cooking

I'm in America on a business trip. Why does every single brand of cheese print this on their packaging? What else could cheese possible be? I'm aware that Kraft American cheese isn't the standard for cheese everywhere in the US, but why are seemingly normal types of cheese also advertising that they are, in fact, real cheese? In a few cases it even seemed like "Real Cheese" was being used to make the cheese seem fancy, almost like how Organic and All Natural are used.
This is not meant to be a "do Americans really" bait thread, I'm genuinely curious how this came to be.