/biz/ - Business & Finance

>>16772159
I should really find some data on how KO's Fairlife milk is doing, seems wildly more popular than any other brand at my local grocery. I think a lot of people are turned off by the low-class looking image DF projected onto their products, while not actually making them significantly cheaper than other more premium looking offerings.
I have a personal theory that people are turned off by milk's biological source these days, societal norms have trended towards sterility and I think many perceive cow milk (yuck, a smelly animal!) in an old plastic jug as somehow less "clean" than something like trendy opaque-packaged almond milk. Look at soft drinks, everyone's drinking lacroix over sticky, low-class, "dirty" soda.
Rest assured I will literally never stop posting on /smg/ until I die.