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>We’ve learned that economic incentives ought to be the main priority when designing a token economy. The incentives should be tailored to serve the needs of the adoption strategy of the solution, and marked out as an integral part thereof. This is due to the fact that it takes a lot of courage for companies to introduce new technologies into their daily operations, especially as disruptive and novel as blockchain. Therefore, it is crucial to demonstrate to them the economic benefits of adoption and to foster experimentation. You can only really achieve this by offering economic incentives. Our first product design lacked in this respect, so we moved on to a new design. In this design, incentives form an essential part, not only of the LTO token economy, but of the LTO Network as whole. This makes our solution natural.