/biz/ - Business & Finance

> We found that only two factors heavily influence LINK’s monthly price: Ethereum’s price and LINK’s user growth. Unlike most other cryptocurrencies and tokens, LINK was not materially influenced by Bitcoin’s price movements.1 The merit to this finding lies not only in an investment diversification benefit, but in that almost none of the popular naysay arguments against Bitcoin would have much weight or applicability to LINK.
> We found that LINK’s user growth rate has been an astonishing 17% per month. Our opinion is that ChainLink has viable real-world business application. LINK does not simply serve as a speculative store of value or medium of exchange. Therefore, adoption of the ChainLink protocol by businesses and governments for legitimate purposes has the potential to further drive adoption of the LINK token.
>We performed a Gompertz curve-fit to estimate the parameters for growth and decay over the same time period and estimated about 8,000 active addresses at December 2020. This forecast comes with a wide range of variation.
>Still, this more conservative growth estimate would represent a 130% increase in current usage. If this growth materializes, and in light of the impact user past growth has been shown to have had on LINK price, we would expect such growth have a significant positive impact on LINK’s future price as well.
From: https://static1.squarespace.com/static/5d580747908cdc0001e6792d/t/5ec31e182f02014716f09082/1589845529029/research+note+5.18.pdf

Basically, any network usage translates directly to LINK token price increases. Even if it’s somethingly seemingly insignificant - online gaming, or DeFi - this trickle of real adoption is what will fuel Chainlink’s bullrun in the months to come. Just imagine how much price will moon by when we see adoption by enterprise as well.