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>> No.680278 [View]
File: 87 KB, 815x1053, NASA Style Guide.jpg [View same] [iqdb] [saucenao] [google]
680278

>>680217
Nah I'm not him. Just some /gd/ anon who also does /3/ for fun.

>>680221
If you can find design documents or style guides it really helps.
It's basically a whole document that goes over every little thing to do with a company's branding. How the logos are used, exact colors, fonts and where to use them. All sorts of fun stuff, and really tiny details that don't seem like they matter, but they add to a brand's consistiency. Annual reports are also a good place to look for stuff, but that's more about seeing their designs in practice.

Another fun Coke design fact.
They exclusively use Gotham as their main font for text. After that little design project, it ended up being my favorite font. Super versatile and has a ton of weights. It's a real MVP when it's in all caps.

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